If you’re someone who loves skincare, you’re probably already familiar with ingredients like Vitamin C for brightening, or B5 for hydration and repair. But when you’re choosing a product, do you tend to pick the one with the highest percentage? And have you ever wondered—does a higher concentration really mean better results?
Let’s take a closer look at what high-concentration skincare really means, why more isn’t always better, and why ampm believes that formulas that are “just enough” might be the key to lasting skin health!
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The Trend of High-Concentration Formulas: Are They More Effective?
It’s natural to think that stronger products must work faster or be more effective. And sometimes, that can be true! But in reality, very high-concentration formulas are a bit like rolling the dice: for some people, they may bring noticeable improvements; for others, they could lead to irritation or sensitivity. It’s not something you can predict just by reading the label.
Today, some products even go beyond the concentration regulations recommended by regions like the EU—standards that are set to prioritize long-term skin safety. Using these products can make the skin more vulnerable, causing redness, stinging, and in some cases, weakening the skin barrier over time.
Of course, there are special cases—like severe acne—that may require stronger solutions under professional care, such as prescription retinoids. But for daily skincare, we believe products should work with your skin, not against it. After all, skincare is all about care, not just quick fixes.
Without High Concentrations, How Could You Achieve Real Results?
The secret—well, not so secret—lies in knowledge and technology!
When you see a product proudly claiming 20% of a certain active ingredient, have you ever paused to think about the other 80%? Focusing too much on boosting a single ingredient often means missing out on the bigger picture—creating a complete, gentle formula that supports your skin in more ways than one.
Thoughtful Combinations, Balanced Results
Good skincare isn’t about putting all your hopes on one ingredient—it’s about the harmony between many. At ampm, we believe in designing products with a careful mix of effective yet gentle components, instead of relying on high percentages alone to catch your eye.
Take, for example, our patented Usnea x GFF Fermentation Complex. By combining the calming power of Usnea extract with the rejuvenating strength of galactomyces ferment filtrate, we’ve created a complex that soothes, strengthens, and helps the skin renew itself—all in a way that feels gentle and natural.
Advanced Technology That Helps Ingredients Go Further
Even the best ingredients need to go deep into the skin to deliver real results.
That’s why ampm incorporates advanced technologies to deliver active ingredients deep into the skin—right where they’re needed most. In products like the ampm PDRN Repairing Cream and ampm Aqua Surfing Mask, we use Liposome Technology—encapsulating the actives in a lipid layer that closely mimics the skin’s natural structure.
This not only helps prevent sensitive actives from breaking down, but also promotes better absorption—so your skin can fully enjoy the benefits, comfortably.
Recommended Dosage and Frequency
With so many exciting products out there, it’s tempting to try something new every day. But to truly see lasting results, consistency is key. Using a well-formulated product regularly, following the recommended amount and frequency, is what really allows your skin to improve over time.
That’s one of the reasons why ampm is so committed to creating gentle formulas—so that you can use them every day without worry. If a product is too harsh for regular use, any benefits it offers are likely to be short-lived.
ampm’s Philosophy—Just Right, Just Enough
The skin is the largest organ of the human body, and it deserves kindness and respect. Yet today, a lot of skincare advice seems to treat skin like an enemy: when problems like pimples, dullness, or dryness appear, many people reach for the strongest exfoliators—hoping to force their skin into submission.
But in the long run, these quick fixes often leave the skin thinner, weaker, and harder to heal.
At ampm, we want to share a different message: You don't need to do too much; You just need to do the right things—to gently guide your skin back to a healthy, balanced state.
What Does "Just Enough" Mean to ampm ?
For us, the philosophy of being "Just Enough" means:
- Choosing ingredient concentrations that are effective without being overwhelming
- Designing formulas that not only solve today’s problems but nurture your skin for the long term
- Using skin-friendly ingredients, including natural moisturizing factors that already exist within the skin
Instead of chasing quick transformations, we believe in building a steady, lasting relationship with your skin—a relationship based on trust, balance, and care.
This is the heart of ampm’s philosophy: balance, gentleness, and that’s enough.
That’s the ampm way.
